Yesterday I sent an ad to be printed by Disney. That’s one of the strangest things I’ve ever said.
The deadline was tight, and the entire creative direction was left up to me… here’s how it played out:
- The assignment: Create a 6×9″ advertisement for the Aquarium of the Pacific’s Annual Membership Pass.
- Placement of the ad: Guide Book for Disney’s D23 Expo 2011.
- Time from project assignment to due date: Approx 1 week.
- Required ad elements:
- Copy:“Dive in any day of the year with an Annual Membership Pass! Receive 20% off the purchase of an Annual Membership Pass or $5.00 off a one day adult general admission ticket using the coupon below.“
- Aquarium of the Pacific Logo
- Aquarium of the Pacific URL
————–Time remaining to complete assignment: 8 days.————–
I basically latched on to the main theme of the text: “Dive in”. Previous to this assignment, Continue reading
D23 is approaching.
Normally I wouldn’t really care (sorry die-hard Disney fans), but this year something magical has happened. By magical, I mean that I’ve been given the opportunity to create an ad to be placed in the coveted D23 Expo Guide Book. Now, if I’m not mistaken, this is only the second expo Disney has put on. I believe the last one was in 2009, where it was reported that over 30,000 people attended the 4 day wonderland adventure. 30,000? Is that all? *feints*
So… this should be an amazing opportunity that I am ecstatic and thrilled to be doing, right? I mean, my ad could be placed next to Disney’s newest upcoming movie, or maybe next to my favorite TV show like Modern Family…
Well, you can call me the most ungrateful, idiotic, Continue reading
I’ve been getting a bit of work done lately, and here’s the latest update:
I was lucky enough to have my design picked by SmashingMagazine.com in their monthly calendar wallpaper post (4th one down from the top).
I think a lot of the other designs in that post sort of blow mine out of the water. I’m stoked just to be associated with a group of such amazingly talented designers.
Lately I’ve really wanted to do a fan art piece for the release of the final Harry Potter installment. Now, I may get bludgeoned for saying this, but in my opinion, Severus Snape is one of the greatest fictional characters of all time. So, naturally I wanted to do something with him in it. After I found a nice hefty high res photo (shown below) to play with, I went to work figuring out how I wanted to display it.
This photo immediately grabbed my attention because without any special effects or visual hooplah, it’s enough to give me goosebumps.
Once I got over the pure awesomeness that is Rickman/Snape, I began masking out the gray background so I could play around with the silhouette. After that was done, it took me awhile to try and figure out what to do next because I was in love with the idea of just using the photo as the whole design. Thinking that would probably be boring to most of my viewers, I gradually began to play with the shadowing of the image; mimicking the conflict his character endures throughout the whole story: good or evil?
Hey readers, no posts lately due to a busy few weeks on and off the clock at work. I wish I could show you the final outcome of some of my endeavors, but unfortunately they’re pretty large scale assignments, and haven’t been completed yet. I would, however, like to show you a peek at a few of the unfinished pieces…